<h1>Partner Country designation at an international trade fair promotes trade expansion and investment outreach under Make in India.</h1> India's Partner Country designation at Hannover Messe 2015 advances a government-led strategy to promote trade, attract investment and showcase industrial capabilities under the 'Make in India' campaign. The Department of Commerce has appointed the Engineering Export Promotion Council, India Brand Equity Foundation and the Confederation of Indian Industry as lead agencies to coordinate participation. Indian exhibitors across major export sectors will seek technology collaborations, business tie-ups and investment, while the initiative aims to strengthen bilateral commercial ties and expand exports and services engagement.