Cashew Export Promotion Council of India (CEPCI)

Introduction:

The Cashew Export Promotion Council of India (CEPCI) is an industry body set up by the Government of India to promote the export of cashew nuts and related products from India. As India is one of the largest producers and exporters of cashews in the world, the CEPC plays a crucial role in enhancing the global reach of Indian cashew products, ensuring quality, and supporting exporters through various means. The council works closely with stakeholders, including cashew growers, manufacturers, and exporters, to boost the international trade of cashew products.

Constitution:

The Cashew Export Promotion Council (CEPC) is a non-profit organization formed under the Ministry of Commerce & Industry, Government of India. The councils structure is governed by its constitution, which outlines its membership, governance, and organizational setup. The council consists of a board of directors representing various segments of the cashew industry, including growers, manufacturers, processors, and exporters. It is managed by an executive director and various committees working in different areas such as export promotion, market research, policy advocacy, and product quality assurance.

Legal Framework:

The CEPC operates under the legal framework established by the Indian government, particularly the Foreign Trade Policy (FTP) and Export Promotion Council Act. It works in line with regulations set by the Directorate General of Foreign Trade (DGFT) and follows the national and international trade laws applicable to agricultural exports. The council also adheres to international food safety and quality standards to ensure that Indian cashews meet the expectations of global markets.

Functions:

The key functions of the CEPC include:

1. Promotion of Cashew Exports: Organizing trade fairs, exhibitions, and buyer-seller meets globally to promote Indian cashew products.
2. Market Development: Identifying potential markets for cashew exports, establishing trade relations, and facilitating access to international markets.
3. Training and Capacity Building: Providing training programs and workshops for farmers, manufacturers, and exporters to improve their technical skills, product quality, and export procedures.
4. Research and Market Intelligence: Conducting market research, tracking global trends, and providing exporters with the latest information on demand, pricing, and market dynamics.
5. Quality Control and Certification: Ensuring that Indian cashew nuts adhere to international quality standards, such as ISO, HACCP, and other food safety certifications.
6. Policy Advocacy: Representing the interests of cashew exporters to the government, advocating for favorable policies, and addressing issues related to export tariffs, subsidies, and trade regulations.
7. Financial Support and Assistance: Providing financial guidance on export credit, subsidies, and assistance under government schemes.

Schemes:

Several government schemes and programs are designed to support cashew exporters:

1. Transport Assistance: The government offers subsidies for the transportation of cashew products, which helps reduce the overall export costs.
2. Market Access Initiative (MAI): This scheme supports the participation of Indian cashew exporters in international trade fairs and exhibitions, providing a platform to showcase their products and develop new business contacts.
3. Focus Market Scheme (FMS): Under this scheme, financial assistance is provided to exporters for exploring new and emerging markets for cashews.
4. Incentives under the Foreign Trade Policy (FTP): Various export incentives and duty benefits are available for cashew exporters under the FTP.

Products:

The CEPC primarily focuses on promoting the following cashew products:

1. Cashew Kernels: These are the edible part of the cashew nut, available in different grades based on size, color, and quality. The kernels are further processed and packaged for export.
2. Cashew Nut Shell Liquid (CNSL): An industrial by-product of cashew nuts, CNSL is used in the production of resins, brake linings, and other chemical products.
3. Cashew Nut Shells: The shells, often used for bio-fuel production or in the manufacturing of various industrial products, are also exported.
4. Cashew-Based Snacks: Processed and roasted cashew nuts are packaged and exported as snacks, either salted, flavored, or in various mixes.

Services: The services offered by the CEPC include:

1. Export Consultancy: Offering expert advice on the processes involved in exporting cashew nuts, including documentation, tariffs, and procedures.
2. Training Programs: Regular workshops and training sessions aimed at improving the skills of producers, manufacturers, and exporters in various aspects of cashew production and marketing.
3. Market Research and Intelligence: Providing valuable insights into global market trends, consumer preferences, and potential markets for cashew exports.
4. Quality Assurance Services: Helping exporters maintain product quality through certifications, quality control, and standardization in line with international norms.
5. Networking Opportunities: Facilitating connections between exporters and global buyers through trade fairs, events, and one-on-one meetings.
6. Financial Guidance: Assistance with obtaining export credit, financial support, and advice on schemes and incentives offered by the government.

Membership:

To become a member of the CEPC, exporters, manufacturers, and other stakeholders in the cashew industry must fulfil certain criteria:

1. Eligibility: Membership is open to individuals or companies involved in the production, processing, or export of cashew nuts and related products.
2. Documentation: The applicant must submit proof of business registration, GST registration, and any relevant trade licenses.
3. Membership Benefits: Members enjoy a wide range of benefits, including access to market intelligence, participation in international trade fairs, technical support, and financial assistance schemes.
4. Fees: Membership involves a nominal fee, which varies depending on the type and scale of the business.

Website Link: http://www.cashewindia.org/

Conclusion:

The Cashew Export Promotion Council plays an essential role in the growth of India’s cashew export industry. By providing valuable services, conducting research, promoting quality standards, and facilitating international market access, the CEPC ensures the global competitiveness of Indian cashew products. Its efforts in promoting training, offering financial support, and advocating for favorable government policies have made significant contributions to the success of the Indian cashew export sector. Through continued support and collaboration, the CEPC is poised to maintain India’s position as a leading exporter of cashews and related products.

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