Broad Guidelines for Media Interaction

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....ation is also felt to counter factually incorrect media reports against the Department which come up on many occasions on diverse issues and actions. 2. The office of the Official Spokesperson of the Central Board of Direct Taxes was created in the year 2006 along with a Media Centre. There is a felt need to have broad guidelines for the CBD'T to achieve the following objectives: (a) To clearly delineate the purpose of interaction with the media; (b) To enumerate the policy guidelines and the general framework within which the interaction with media will take place ; and (c) To lay down procedural guidelines for the officers responsible for interaction with the media. Purpose of Media Interaction 3. The M....

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....Circulars etc. (x)Clarifications in respect of factually incorrect media reports. (xi) international Tax Treaties, Double Taxation Avoidance Agreements (DTAAs), Tax Information Exchange Agreements (TIEAs)etc. (xii) Technology Initiatives. (xiii) New important judgments in favor of Revenue etc. (The above list is only illustrative and not. exhaustive.) 4.2 The press releases/press briefings shall be in alignment with the views and policies of the Government. 4.3 The press brief shall be factual, objective, accurate and reliable. 4.4 Telephonic or other informal communication with media must not be made, as the authenticity and accuracy of such interactions remains unverifiable. 4.5 The CI....

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....tronic media. • Compiling the information prior to putting it in public domain with due consideration of its utility and confidentiality. 5.5 The CIT(M&TP) shall be responsible for maintaining records pertaining to Press Releases, published Press Reports, News items etc. 5.6 The CIT(M&TP) shall go through the important newspapers every day and give a briefing to the Chairperson, CBDT on important issues, 5.7 The CIT (M&TP) shall issue the press releases with the approval of the - Competent Authority. 5.8 The CIT (M&TP) shall regularly send the copies of the important news items pertaining to the Department to all the Members of the Board. 5.9 The CIT (M&TP) shall be responsible for coordinating and arranging the ....

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....tives taken by the Government in the direction of Tax Payer services. Press notes in this regard, however, shall be made available to the CIT(M&TP) by the Office/Division concerned. 5.14 The CIT (M&TP) may also make, after obtaining the suitable inputs from the Office/ Division concerned and with the approval of the Competent Authority, periodic reporting in the Press about the impact of the new Initiatives thus taken. 5.15 The CIT (M&TP) shall, after obtaining the requisite inputs from the office /Division concerned and with the approval of the Competent Authority, issue suitable press releases regarding the major changes in tax policies, tax laws and procedures. All such important policy decisions/amendments in law and procedures af....