<h1>UK firms see India-UK CETA as catalyst for rapid market entry, cutting frictions but regulatory barriers remain</h1> The report finds UK firms view the India-UK Comprehensive Economic and Trade Agreement (CETA) as a catalyst for accelerated market entry and expansion, with a rising share identifying India as a priority market and many non-resident firms planning entry within 12 months. CETA's anticipated ratification is expected to lower trade and investment frictions, simplify market entry, reduce operating costs and facilitate cross-border mobility of talent, particularly benefiting IT, finance and consulting. Firms nonetheless cite regulatory complexity, foreign exchange controls and infrastructure fragmentation as principal legal and operational barriers to scaling in India.