Mumbai (Maharashtra) [India], August 13: Walplast Products Pvt. Ltd., a leading manufacturer of building and construction materials in India, has officially entered the premium gypsum category with the launch of Nova 125 - Premium Gypsum Plaster. This new brand, engineered to elevate industry benchmarks, is crafted to deliver unmatched coverage, faster application, and a superior finish. Its bold promise, "Extra Coverage. Extra Performance," sets a new standard within the premium gypsum plaster market. Backed by advanced manufacturing systems and high-quality raw materials, Nova 125 offers an industry-defining coverage of 125 sq. m. per tonne, significantly outperforming the current market benchmark. The natural gypsum ingredient ensures high purity and whiteness for a lighter, smoother, and premium surface finish, ideal for modern interiors.

“With Nova 125, we are not just launching a new product; we are introducing a new benchmark in the premium gypsum segment”. said Kaushal Mehta, Managing Director, Walplast.“The superior coverage, application speed, and performance features have been developed keeping in mind the evolving needs of modern homeowners and building professionals. Nova 125 is a testament to our commitment to quality-driven innovation and global competitiveness.” Designed for those who value precision, reliability and performance, Nova 125 offers a suite of unmatched benefits: • Best-In-Class Coverage: The formulation delivers 35 sq. ft. per 25 kg bag at 13mm thickness, offering 25% increased coverage compared to the current industry standard.

• 2X Faster Application: Achieve swift plastering applications.

• Premium Surface Finish: High whiteness, low shrinkage, moisture resistance, and lasting durability.

• Thermal & Acoustic Insulation: Enhances comfort and reduces energy costs.

• Excellent Bonding & Crack Resistance: Guarantees long-term reliability.

These features translate to smoother execution, reduced labour costs and overall material savings for builders and homeowners alike.

“Nova 125 is a result of our deep understanding of customer aspirations and market demands,” said Mr. Aniruddha Sinha, Senior Vice President – Marketing, CSR, and Business Head – P2P Division, Walplast. “Our purpose with Nova 125 is simple- to offer customers more value, greater savings, and superior results in every project. By focusing our brand promise on extra coverage and extra performance, Nova 125 equips our customers with a dependable solution that truly delivers.

We are excited to showcase how Nova 125 redefines the premium gypsum plaster category, making timeless brilliance accessible to all.” The product was unveiled at an exclusive launch event at a five-star address in Mumbai attended by industry leaders and partners, who experienced its advanced formulation and application benefits firsthand. The event established Nova 125 positioning as a breakthrough in premium gypsum plaster technology.

With the launch of Nova 125, Walplast reinforces its commitment to bringing global-quality building materials to Indian customers, combining performance, value, and aesthetic appeal in one powerful offering.

About Walplast Products Pvt. Ltd.

Walplast Products Pvt. Ltd., a subsidiary of DryChem India Private Ltd., is a leading Indian multinational corporation founded by Mr. Ashok Mehta in 2004. Renowned for its hassle-free home-building solutions, Walplast is the third-largest manufacturer of wall putty in India. The company operates through 25 strategically located manufacturing facilities and NABL-accredited state-of-the-art R&D labs. It exports to more than 23 countries, contributing significantly to the global construction industry.

Our B2C interface Homesure is a preferred brand for the construction ecosystem that delivers superior customer experience on product performance, solutions and services. We help create strong and sustainable communities, with a network of 800+ active Distributors, 6000 + Dealers & more than 65000+ influencers engaged in our business operation. We also provide direct employment to over 1000 employees.

Our HomeSure product range includes Wall Putty, Tile Adhesives, Gypsum based products, Construction Chemicals, Admixtures, Paints, AAC blocks and other building materials with growing business portfolio.

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