<h1>Gold demand drops 10% in Q2 despite 30% value rise amid high prices and shifting consumer trends</h1> India's gold demand declined by 10 percent in the April-June quarter to 134.9 tonnes due to high prices, while the value of demand rose by 30 percent to Rs 1,21,800 crore. Jewellery demand fell 17 percent in volume but increased 20 percent in value. Investment demand grew by 7 percent in volume and 54 percent in value. Gold imports dropped 34 percent to 102.5 tonnes, and gold recycling rose slightly by 1 percent. The data reflects changing consumer behavior influenced by record gold prices, with projections indicating full-year demand between 600 and 700 tonnes, contingent on price stability.