<h1>Export growth target drives product promotion and market diversification, focusing on high value manufacturing and new markets.</h1> The policy sets an ambitious export growth target supported by an export promotion strategy prioritising product promotion, market retention, movement up the value chain in developed markets, brand building and quality upgradation. Focus sectors include pharmaceuticals, electronics, automobiles, software based engineering, environmental products, and high value addition segments in leather, gems & jewellery and textiles. Geographic emphasis is on Asia (including ASEAN), Africa and Latin America while consolidating traditional markets, with top export items and destinations identified to guide promotion.