<h1>RBI Approves Four Non-Bank Firms to Operate White Label ATMs, Boosting Access in Rural India.</h1> The Reserve Bank of India authorized four non-bank entities to establish and operate White Label ATMs (WLAs) in the country: Tata Communications Payment Solutions Limited, Prizm Payment Services Pvt. Ltd., Muthoot Finance Limited, and Vakrangee Limited. While the first three have already launched their services, Vakrangee Limited is expected to start soon. This initiative follows RBI's 2012 guidelines allowing non-banks to operate WLAs to increase ATM availability in semi-urban and rural areas, particularly in tier III to VI regions, where bank-owned ATM growth was limited. Operators must install a minimum number of WLAs in these areas within a year.