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If such sponsorship service amounts to sales promotions activity, advertisement then you may avail the CENVAT credit.
The credit can be taken only after the service tax payment has been made on the basis of the challan making the payment
For taking credit based on the reverse charge mechanism, payment of both value of service as well as the Service Tax is a pre-condition
How for a manufacturer a sponsorship service will be a input service ?
Input service is defined in CCR as any service used by a manufacturer whether directly or indirectly in or in relation to the manufacture of final products and clearance of final products upto the place of removal and includes services like advertisement or sales promotion, market research etc . Without advertisement it is difficult to market a product and sponsorship is resorted to as a good means for advertisement and sales promotion by most manufacturers. Pl refer to Circular No 334/1/2010-TRU dated 26.2.10 wherein it is clarified that sponsorship is form of advertisement
Nice reply by 'James Sir'.
Thank u sir.......
Sir,
If the sponseship of event is for promoting sales of the goods manufactured by the manufacturer, then he can take credit of service tax paid on such sponseship.
R. Ranganathan
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