https://www.taxtmi.com/news?id=71699 Strategic bancassurance partnership between Axis Max Life Insurance Limited and YES BANK has been reaffirmed as a long-running distribution alliance focused on digital-first delivery and hyper-personalized protection solutions. The collaboration combines the insurer's protection expertise with the bank's branch network and digital infrastructure to deliver insurance through streamlined customer journeys, including video consultations and agile underwriting, across protection, savings, education planning, retirement planning and wealth creation needs. The partnership is also directed toward expanding insurance access in underserved markets and supporting the objective of "Insurance for All by 2047". en-us Tue, 24 Mar 2026 14:16:03 +0530 Tue, 24 Mar 2026 14:16:04 +0530 TaxTMI RSS Generator https://www.taxtmi.com/news?id=71699 Strategic bancassurance partnership between Axis Max Life Insurance Limited and YES BANK has been reaffirmed as a long-running distribution alliance focused on digital-first delivery and hyper-personalized protection solutions. The collaboration combines the insurer's protection expertise with the bank's branch network and digital infrastructure to deliver insurance through streamlined customer journeys, including video consultations and agile underwriting, across protection, savings, education planning, retirement planning and wealth creation needs. The partnership is also directed toward expanding insurance access in underserved markets and supporting the objective of "Insurance for All by 2047". News - Tue, 24 Mar 2026 14:16:03 +0530 https://www.taxtmi.com/news?id=71699