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    <title>KT Kids signs landmark Peppa Pig deal in India’s kids’ personal care segment; Kareena Kapoor Khan leads the national campaign</title>
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    <description>KT Kids has entered a licensing partnership with Hasbro to launch a Peppa Pig branded children&#039;s personal care collection for ages 2+, featuring clinically tested, dermatologist approved, tear free formulations marketed as mild and free from harsh adult chemicals. The range will be distributed nationwide across pharmacies, modern retail, e commerce and the brand&#039;s direct to consumer site, with a roll out starting 15 February 2026.</description>
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