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    <title>Government Launches Market Access Support Intervention under Export Promotion Mission to Strengthen Global Market Access for Indian Exporters</title>
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    <description>The Market Access Support Intervention under the Export Promotion Mission provides structured financial and institutional support for Buyer Seller Meets, trade fairs, Mega Reverse Buyer Seller Meets and trade delegations, with rationalised event level support ceilings and preferential assistance for priority sectors and small exporters. It mandates at least 35% MSME participation, benchmarks delegation sizes, enables end to end digital processes for proposals, approvals and fund release via the portal, requires mandatory online feedback on buyer quality and leads, and phases in Proofs of Concept, product demonstrations and digital lead tracking tools to strengthen outcome measurement.</description>
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