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    <title>‘Agli farmaish hai Jhumri Telaiya se’: How a small mica town ruled India’s radio waves</title>
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    <description>Jhumri Telaiya&#039;s radio prominence arose from its mica-based local elites and a sustained practice of mailing song-request postcards, which led to town-wide competition, formation of listener clubs, and a high proportion of requests received by music programmes. Broadcasters adapted by standardising request formats and modifying programme carriage to manage the concentrated volume from the town.</description>
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