Thailand's First MINISO LAND Store Opens, Bringing Experiential IP-based Store Design to Bangkok https://www.taxtmi.com/news?id=60276 MINISO launched a 1,000+ m2, three-floor MINISO LAND flagship in Bangkok featuring over 8,300 SKUs with IP products comprising more than 80% of inventory, deploying a Super IP + Super Store strategy that pairs immersive IP-themed store design with proprietary and licensed IP development, supported by targeted marketing activations and a Proprietary IP Incubation Plan to drive global flagship rollouts. en-us Fri, 31 Oct 2025 15:31:04 +0530 Fri, 31 Oct 2025 15:31:04 +0530 TaxTMI RSS Generator Thailand's First MINISO LAND Store Opens, Bringing Experiential IP-based Store Design to Bangkok https://www.taxtmi.com/news?id=60276 MINISO launched a 1,000+ m2, three-floor MINISO LAND flagship in Bangkok featuring over 8,300 SKUs with IP products comprising more than 80% of inventory, deploying a Super IP + Super Store strategy that pairs immersive IP-themed store design with proprietary and licensed IP development, supported by targeted marketing activations and a Proprietary IP Incubation Plan to drive global flagship rollouts. News - Fri, 31 Oct 2025 15:31:04 +0530 https://www.taxtmi.com/news?id=60276