Zip Zap Energy Drink from Tata Consumer Products Energised Kolkata with 'Energy Hour' During Durga Puja https://www.taxtmi.com/news?id=57421 Zip Zap Energy Drink ran an experiential Durga Puja activation featuring hourly branded dhol performances, crowd engagement and free product sampling; the campaign promoted a 180 ml non-carbonated caffeinated berry-flavoured cup sold at an accessible price and framed the initiative as targeted youth-focused brand engagement to strengthen visibility during high-footfall festival events. en-us Tue, 30 Sep 2025 17:31:03 +0530 Tue, 30 Sep 2025 17:31:03 +0530 TaxTMI RSS Generator Zip Zap Energy Drink from Tata Consumer Products Energised Kolkata with 'Energy Hour' During Durga Puja https://www.taxtmi.com/news?id=57421 Zip Zap Energy Drink ran an experiential Durga Puja activation featuring hourly branded dhol performances, crowd engagement and free product sampling; the campaign promoted a 180 ml non-carbonated caffeinated berry-flavoured cup sold at an accessible price and framed the initiative as targeted youth-focused brand engagement to strengthen visibility during high-footfall festival events. News - Tue, 30 Sep 2025 17:31:03 +0530 https://www.taxtmi.com/news?id=57421