https://www.taxtmi.com/news?id=56088 KRBL Limited launched a national advertising campaign for its premium two years aged India Gate Classic basmati rice, linking the product's aged quality to shared family moments through three narrative vignettes narrated by a celebrity. The campaign is deployed via a 360 degree media strategy across television, CTV, multiple OTT and digital platforms, outdoor, cinema, and in store activations, and is presented alongside the company's broader diversification and supply chain integration strategy to expand retail reach. en-us Thu, 18 Sep 2025 17:01:04 +0530 Thu, 18 Sep 2025 17:01:04 +0530 TaxTMI RSS Generator https://www.taxtmi.com/news?id=56088 KRBL Limited launched a national advertising campaign for its premium two years aged India Gate Classic basmati rice, linking the product's aged quality to shared family moments through three narrative vignettes narrated by a celebrity. The campaign is deployed via a 360 degree media strategy across television, CTV, multiple OTT and digital platforms, outdoor, cinema, and in store activations, and is presented alongside the company's broader diversification and supply chain integration strategy to expand retail reach. News - Thu, 18 Sep 2025 17:01:04 +0530 https://www.taxtmi.com/news?id=56088