https://www.taxtmi.com/news?id=55684 Rexona secured a multi year global sponsorship with the ICC for women's cricket events and staged a Bangalore activation that unveiled the tournament trophy, hosted a panel on the growth of women's cricket, and launched a Limited Edition Glass roll on portfolio tied to the event. The campaign links sponsorship, athlete and fan engagement, and product marketing to promote female participation in sport and position the brand as an enabler of confidence through sweat and odor protection. en-us Mon, 15 Sep 2025 15:16:03 +0530 Mon, 15 Sep 2025 15:16:03 +0530 TaxTMI RSS Generator https://www.taxtmi.com/news?id=55684 Rexona secured a multi year global sponsorship with the ICC for women's cricket events and staged a Bangalore activation that unveiled the tournament trophy, hosted a panel on the growth of women's cricket, and launched a Limited Edition Glass roll on portfolio tied to the event. The campaign links sponsorship, athlete and fan engagement, and product marketing to promote female participation in sport and position the brand as an enabler of confidence through sweat and odor protection. News - Mon, 15 Sep 2025 15:16:03 +0530 https://www.taxtmi.com/news?id=55684