https://www.taxtmi.com/news?id=54573 Mahanagar Gas launched the "Mumbai chalta hai MGL par!" brand campaign to reposition the company as a city enabler by foregrounding operational scale and service penetration. The campaign uses quantified claims about household PNG and vehicle CNG connections as its primary storytelling device, combining those figures with human-centred creatives across print, outdoor, radio and digital platforms. Developed by MX Advertising, the campaign is presented as MX's first AI-generated campaign and marks a strategic shift to brand-led communication. en-us Thu, 04 Sep 2025 14:01:04 +0530 Thu, 04 Sep 2025 14:01:04 +0530 TaxTMI RSS Generator https://www.taxtmi.com/news?id=54573 Mahanagar Gas launched the "Mumbai chalta hai MGL par!" brand campaign to reposition the company as a city enabler by foregrounding operational scale and service penetration. The campaign uses quantified claims about household PNG and vehicle CNG connections as its primary storytelling device, combining those figures with human-centred creatives across print, outdoor, radio and digital platforms. Developed by MX Advertising, the campaign is presented as MX's first AI-generated campaign and marks a strategic shift to brand-led communication. News - Thu, 04 Sep 2025 14:01:04 +0530 https://www.taxtmi.com/news?id=54573