https://www.taxtmi.com/caselaws?id=776952 CESTAT MUMBAI - AT allowed the appeal, set aside the adjudicating authority's demand and held that applying reverse charge on the same brand-promotion services for which service tax was already discharged by the service providers would amount to impermissible double taxation. Revenue did not dispute receipt or genuineness of the services, and in light of relevant HC authority the matter could not sustain the adjudged demands; the impugned order was quashed and the appellant's liability under RCM was rejected. en-us Fri, 08 Aug 2025 00:00:00 +0530 Fri, 22 Aug 2025 08:33:05 +0530 TaxTMI RSS Generator https://www.taxtmi.com/caselaws?id=776952 CESTAT MUMBAI - AT allowed the appeal, set aside the adjudicating authority's demand and held that applying reverse charge on the same brand-promotion services for which service tax was already discharged by the service providers would amount to impermissible double taxation. Revenue did not dispute receipt or genuineness of the services, and in light of relevant HC authority the matter could not sustain the adjudged demands; the impugned order was quashed and the appellant's liability under RCM was rejected. Case-Laws Service Tax Fri, 08 Aug 2025 00:00:00 +0530 https://www.taxtmi.com/caselaws?id=776952