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    <title>The Beginning of Urvann: From Management Consultants to Starting India’s Greenest Plants Delivery Service</title>
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    <description>Urvann vertically integrates local plant cultivation with rapid fulfilment to mitigate transit stress and packaging waste in online plant retail. Its model emphasizes sustainability through plastic free packaging and an electric vehicle delivery fleet, localized production to enable rapid delivery and improved plant survivability, and an inclusive culture to scale operations across multiple cities and service areas.</description>
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