https://www.taxtmi.com/news?id=51970 Backbay launches a glacial-melt natural mineral water bottled at source in a women-led Himachal Pradesh facility, marketed for its naturally occurring minerals and electrolytes. The brand emphasises sustainability through FSC-certified paperboard cartons with plant-based sugarcane-resin caps promoted as fully recyclable and heat-resistant as an alternative to PET. Distribution targets omnichannel availability across D2C, quick-commerce, major e-commerce platforms, select retail grocers and hospitality partners. en-us Fri, 08 Aug 2025 17:31:04 +0530 Fri, 08 Aug 2025 17:31:04 +0530 TaxTMI RSS Generator https://www.taxtmi.com/news?id=51970 Backbay launches a glacial-melt natural mineral water bottled at source in a women-led Himachal Pradesh facility, marketed for its naturally occurring minerals and electrolytes. The brand emphasises sustainability through FSC-certified paperboard cartons with plant-based sugarcane-resin caps promoted as fully recyclable and heat-resistant as an alternative to PET. Distribution targets omnichannel availability across D2C, quick-commerce, major e-commerce platforms, select retail grocers and hospitality partners. News - Fri, 08 Aug 2025 17:31:04 +0530 https://www.taxtmi.com/news?id=51970