https://www.taxtmi.com/news?id=48886 Launch of a ready to use, water free single use 10 ml antacid sachet marketed for on the go relief from acidity, heartburn and indigestion; promotional materials assert near instant onset and a stated effective duration supported by cited in vitro studies, while pricing, distribution and an integrated marketing campaign are disclosed, raising issues about substantiation of consumer efficacy claims, labelling and advertising compliance. en-us Wed, 09 Jul 2025 16:46:03 +0530 Wed, 09 Jul 2025 16:46:03 +0530 TaxTMI RSS Generator https://www.taxtmi.com/news?id=48886 Launch of a ready to use, water free single use 10 ml antacid sachet marketed for on the go relief from acidity, heartburn and indigestion; promotional materials assert near instant onset and a stated effective duration supported by cited in vitro studies, while pricing, distribution and an integrated marketing campaign are disclosed, raising issues about substantiation of consumer efficacy claims, labelling and advertising compliance. News - Wed, 09 Jul 2025 16:46:03 +0530 https://www.taxtmi.com/news?id=48886