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    <title>Great Idea - FMCG Companies need to Educate its customers (e.g. consumers of their products) about disposing off packing material in environmental friendly manner while airing Advertisements of their products for customers&#039; consumption!{EPR - Extended Producers&#039; Responsibility}[Sustainable Consumption]</title>
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    <description>FMCG companies should integrate Extended Producers&#039; Responsibility into consumer communications by educating customers on proper disposal and recycling of packaging through advertising, packaging labels, QR-linked how-to guides, and partnerships with recycling initiatives; adopt sustainable packaging and refillable options; incentivize recycling with rewards and discounts; leverage social media and community programs; and pair external messaging with transparent reporting and internal sustainability measures to promote sustainable consumption.</description>
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