https://www.taxtmi.com/forum/issue?id=118498 Whether input tax credit is allowable where a partnership firm uses a brand registered in an individual director's name, incurs marketing expenses, and sells exclusively to a related private company; key operative issues are existence of a valid licence or approval to use the brand, payment or consideration to the brand owner, and contractual restrictions or exclusivity. Absence of written contract and only oral approval raises scrutiny of the supply relationship and whether marketing expenses produce an economic benefit to the firm, distinct from separate questions of brand valuation and taxability of use of director-owned intangibles. en-us Mon, 24 Apr 2023 16:07:00 +0530 Thu, 23 Jan 2025 15:54:11 +0530 TaxTMI RSS Generator https://www.taxtmi.com/forum/issue?id=118498 Whether input tax credit is allowable where a partnership firm uses a brand registered in an individual director's name, incurs marketing expenses, and sells exclusively to a related private company; key operative issues are existence of a valid licence or approval to use the brand, payment or consideration to the brand owner, and contractual restrictions or exclusivity. Absence of written contract and only oral approval raises scrutiny of the supply relationship and whether marketing expenses produce an economic benefit to the firm, distinct from separate questions of brand valuation and taxability of use of director-owned intangibles. Discussion-Forum GST Mon, 24 Apr 2023 16:07:00 +0530 https://www.taxtmi.com/forum/issue?id=118498