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    <title>2022 (7) TMI 1333 - ITAT MUMBAI</title>
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    <description>Payments by an advertising agency to Facebook Ireland Limited for hosting and displaying online advertisements were treated as non-taxable in India because the agency acted only as an intermediary and acquired no right to use equipment, copyright, process, or any portal of the non-resident. Book entries were held not conclusive of the true character of the transaction, and the complexity of the platform did not establish royalty. In the absence of a dependent agent, permanent establishment, or other taxable nexus, withholding was not required and disallowance under section 40(a)(i) was held unsustainable.</description>
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