https://www.taxtmi.com/caselaws?id=27389 The court allowed the entire expenditure of Rs. 50,000 incurred by a private limited company for advertisements in souvenirs by the Congress Party as an allowable deduction under section 37(1) of the Income Tax Act, 1961. The court held that the expenditure was for commercial expediency and aimed at promoting the company's business beyond Tamil Nadu. The court emphasized that the timing or the publisher being a political party does not change the nature of the expenditure, and the effectiveness of the advertisements was not a criterion for allowability. The Revenue's arguments were dismissed, and the court ruled in favor of the assessee, awarding costs for the reference. en-us Fri, 23 Dec 1983 00:00:00 +0530 Fri, 12 Feb 2010 15:01:47 +0530 TaxTMI RSS Generator https://www.taxtmi.com/caselaws?id=27389 The court allowed the entire expenditure of Rs. 50,000 incurred by a private limited company for advertisements in souvenirs by the Congress Party as an allowable deduction under section 37(1) of the Income Tax Act, 1961. The court held that the expenditure was for commercial expediency and aimed at promoting the company's business beyond Tamil Nadu. The court emphasized that the timing or the publisher being a political party does not change the nature of the expenditure, and the effectiveness of the advertisements was not a criterion for allowability. The Revenue's arguments were dismissed, and the court ruled in favor of the assessee, awarding costs for the reference. Case-Laws Income Tax Fri, 23 Dec 1983 00:00:00 +0530 https://www.taxtmi.com/caselaws?id=27389