AMP Expenses for AE-Owned Brand Not Disallowed for Tax Purposes, No Income Addition Needed per Transfer Pricing Rules.

AMP Expenses for AE-Owned Brand Not Disallowed for Tax Purposes, No Income Addition Needed per Transfer Pricing Rules. https://www.taxtmi.com/highlights?id=53823 TP Adjustment - Addition on account of AMP expenses - The expenditure being essentially incurred with the object to boost the sales of the assessee though the brand is owned by the AE does not warrant any disallowance in the hands of the assessee. en-us Wed, 24 Jun 2020 11:13:30 +0530 Wed, 24 Jun 2020 11:13:30 +0530 TaxTMI RSS Generator AMP Expenses for AE-Owned Brand Not Disallowed for Tax Purposes, No Income Addition Needed per Transfer Pricing Rules. https://www.taxtmi.com/highlights?id=53823 TP Adjustment - Addition on account of AMP expenses - The expenditure being essentially incurred with the object to boost the sales of the assessee though the brand is owned by the AE does not warrant any disallowance in the hands of the assessee. Highlights Income Tax Wed, 24 Jun 2020 11:13:30 +0530 https://www.taxtmi.com/highlights?id=53823