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    <title>2020 (2) TMI 855 - Supreme Court</title>
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    <description>An unfair trade practice under the Consumer Protection Act requires cogent proof that a purported free benefit was actually financed through the transaction price and that consumers were misled about the cost structure. The discussion notes that uncorroborated newspaper reports, surveys, and conjecture are insufficient, especially where the sponsorship arrangement shows a fixed payment to the broadcaster and no established link between SMS charges and prize funding. It also states that punitive damages need a specific prayer and proof of actual loss or legal injury; absent that foundation, such damages cannot be sustained.</description>
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      <description>An unfair trade practice under the Consumer Protection Act requires cogent proof that a purported free benefit was actually financed through the transaction price and that consumers were misled about the cost structure. The discussion notes that uncorroborated newspaper reports, surveys, and conjecture are insufficient, especially where the sponsorship arrangement shows a fixed payment to the broadcaster and no established link between SMS charges and prize funding. It also states that punitive damages need a specific prayer and proof of actual loss or legal injury; absent that foundation, such damages cannot be sustained.</description>
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