https://www.taxtmi.com/caselaws?id=379805 The Tribunal partly allowed the appeal, deleting substantial Transfer Pricing adjustments and disallowances. It upheld the assessee's use of Transactional Net Margin Method (TNMM) as the Most Appropriate Method (MAM) for determining Arm's Length Price (ALP) in international transactions. The Tribunal rejected the Transfer Pricing Officer's application of Cost Plus Method (CPM) and emphasized the need for accurate adjustments under Rule 10B(1)(c). The Tribunal also deleted Transfer Pricing adjustments related to Advertisement, Marketing, and Sales Promotion (AMP) expenditure, recognizing the absence of an arrangement with Associated Enterprises for incurring such expenses. en-us Tue, 30 Apr 2019 00:00:00 +0530 Tue, 07 May 2019 11:36:00 +0530 TaxTMI RSS Generator https://www.taxtmi.com/caselaws?id=379805 The Tribunal partly allowed the appeal, deleting substantial Transfer Pricing adjustments and disallowances. It upheld the assessee's use of Transactional Net Margin Method (TNMM) as the Most Appropriate Method (MAM) for determining Arm's Length Price (ALP) in international transactions. The Tribunal rejected the Transfer Pricing Officer's application of Cost Plus Method (CPM) and emphasized the need for accurate adjustments under Rule 10B(1)(c). The Tribunal also deleted Transfer Pricing adjustments related to Advertisement, Marketing, and Sales Promotion (AMP) expenditure, recognizing the absence of an arrangement with Associated Enterprises for incurring such expenses. Case-Laws Income Tax Tue, 30 Apr 2019 00:00:00 +0530 https://www.taxtmi.com/caselaws?id=379805