https://www.taxtmi.com/news?id=16415 Under the foreign trademark regime a first to file principle applies, so trademark rights vest in the first local registrant. While diplomatic channels have obtained opportunities for brand owners to register marks, the onus of securing and enforcing trademarks lies with the enterprises. Affected companies must file cases and retain local counsel to pursue enforcement in the relevant local forums; embassy facilitation aids communication but does not replace private legal action. en-us Mon, 25 Jul 2016 18:49:44 +0530 Mon, 25 Jul 2016 18:49:44 +0530 TaxTMI RSS Generator https://www.taxtmi.com/news?id=16415 Under the foreign trademark regime a first to file principle applies, so trademark rights vest in the first local registrant. While diplomatic channels have obtained opportunities for brand owners to register marks, the onus of securing and enforcing trademarks lies with the enterprises. Affected companies must file cases and retain local counsel to pursue enforcement in the relevant local forums; embassy facilitation aids communication but does not replace private legal action. News - Mon, 25 Jul 2016 18:49:44 +0530 https://www.taxtmi.com/news?id=16415