https://www.taxtmi.com/caselaws?id=184479 The Tribunal ruled in favor of the assessee, holding that the Advertising, Marketing, and Sales Promotion (AMP) expenses were not international transactions under Section 92 of the Income Tax Act. It found that the assessee was not obligated to incur AMP expenses for the associated enterprise (AE), leading to the deletion of additions made by the Assessing Officer. The Tribunal emphasized the importance of clear statutory mandates in transfer pricing adjustments and upheld the principles of natural justice. The appeals by the assessee were partly allowed, while the appeal by the Assessing Officer was dismissed. en-us Wed, 27 Apr 2016 00:00:00 +0530 Mon, 11 Jul 2016 11:06:11 +0530 TaxTMI RSS Generator https://www.taxtmi.com/caselaws?id=184479 The Tribunal ruled in favor of the assessee, holding that the Advertising, Marketing, and Sales Promotion (AMP) expenses were not international transactions under Section 92 of the Income Tax Act. It found that the assessee was not obligated to incur AMP expenses for the associated enterprise (AE), leading to the deletion of additions made by the Assessing Officer. The Tribunal emphasized the importance of clear statutory mandates in transfer pricing adjustments and upheld the principles of natural justice. The appeals by the assessee were partly allowed, while the appeal by the Assessing Officer was dismissed. Case-Laws Income Tax Wed, 27 Apr 2016 00:00:00 +0530 https://www.taxtmi.com/caselaws?id=184479