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    <title>No VAT on brand franchisee fee without transfer of effective control over brand</title>
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    <description>VAT on payments labelled as brand franchise fees requires transfer of effective control over the brand; where contracts granted only a non assignable, non exclusive licence, retained marketing, sales and pricing rights with the brand owner, and prevented CBUs from selling or exploiting product, the payments do not amount to sale of intangible goods or royalty attracting sales tax. Having been subjected to service tax, the same receipts cannot be double taxed under sales tax.</description>
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      <description>VAT on payments labelled as brand franchise fees requires transfer of effective control over the brand; where contracts granted only a non assignable, non exclusive licence, retained marketing, sales and pricing rights with the brand owner, and prevented CBUs from selling or exploiting product, the payments do not amount to sale of intangible goods or royalty attracting sales tax. Having been subjected to service tax, the same receipts cannot be double taxed under sales tax.</description>
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      <law>Value Added Tax - VAT and CST</law>
      <pubDate>Thu, 19 Nov 2015 06:26:32 +0530</pubDate>
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