https://www.taxtmi.com/caselaws?id=247890 The Tribunal allowed the appeal of the assessee, holding that the sales promotion expenses incurred were genuine, necessary, and wholly and exclusively for business purposes. The Tribunal set aside the CIT(A)'s order and directed the AO to delete the disallowance of Rs. 3,32,77,529/-, emphasizing that the expenses were justified and crucial for the assessee's business growth. en-us Wed, 07 May 2014 00:00:00 +0530 Mon, 19 May 2014 18:57:00 +0530 TaxTMI RSS Generator https://www.taxtmi.com/caselaws?id=247890 The Tribunal allowed the appeal of the assessee, holding that the sales promotion expenses incurred were genuine, necessary, and wholly and exclusively for business purposes. The Tribunal set aside the CIT(A)'s order and directed the AO to delete the disallowance of Rs. 3,32,77,529/-, emphasizing that the expenses were justified and crucial for the assessee's business growth. Case-Laws Income Tax Wed, 07 May 2014 00:00:00 +0530 https://www.taxtmi.com/caselaws?id=247890