https://www.taxtmi.com/caselaws?id=163002 Trade mark protection extends to reputation in relation to the goods themselves, not merely the identity of the manufacturer, and wide use and advertising may show public association with the mark. Deceptive similarity must be assessed by comparing the marks as wholes from the standpoint of an average purchaser with imperfect recollection. Even where the goods are not of the same description, registration may still be refused if the marks are structurally and phonetically similar and the goods are trade-connected in the market. On that basis, confusion or deception was likely and refusal of registration was upheld. en-us Thu, 08 Oct 1959 00:00:00 +0530 Wed, 03 Sep 2014 22:20:00 +0530 TaxTMI RSS Generator https://www.taxtmi.com/caselaws?id=163002 Trade mark protection extends to reputation in relation to the goods themselves, not merely the identity of the manufacturer, and wide use and advertising may show public association with the mark. Deceptive similarity must be assessed by comparing the marks as wholes from the standpoint of an average purchaser with imperfect recollection. Even where the goods are not of the same description, registration may still be refused if the marks are structurally and phonetically similar and the goods are trade-connected in the market. On that basis, confusion or deception was likely and refusal of registration was upheld. Case-Laws Companies Law Thu, 08 Oct 1959 00:00:00 +0530 https://www.taxtmi.com/caselaws?id=163002