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    <title>2014 (1) TMI 666 - CESTAT NEW DELHI</title>
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    <description>The appellant, an advertising agency, contested the inclusion of charges for space in printing or electronic media in the assessable value of services for service tax liability. Relying on a Board circular and a Madras High Court decision, the Tribunal favored the appellant, stating that such charges should not be considered as payment for services by the advertising agency. The Tribunal emphasized the importance of the Board&#039;s circular in excluding media charges from taxable services&#039; value, strengthening the appellant&#039;s case. The Tribunal found the respondent&#039;s reliance on a previous case irrelevant as it dealt with a different issue, ultimately granting an unconditional stay in favor of the appellant.</description>
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      <link>https://www.taxtmi.com/caselaws?id=242448</link>
      <description>The appellant, an advertising agency, contested the inclusion of charges for space in printing or electronic media in the assessable value of services for service tax liability. Relying on a Board circular and a Madras High Court decision, the Tribunal favored the appellant, stating that such charges should not be considered as payment for services by the advertising agency. The Tribunal emphasized the importance of the Board&#039;s circular in excluding media charges from taxable services&#039; value, strengthening the appellant&#039;s case. The Tribunal found the respondent&#039;s reliance on a previous case irrelevant as it dealt with a different issue, ultimately granting an unconditional stay in favor of the appellant.</description>
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