Court Rules Incentives to Advertising Agency Not Taxable Services Due to Lack of Clear Justification. https://www.taxtmi.com/highlights?id=4771 Taxability of incentives received by an advertising agency services - Incentive is a receipt for appreciation of performance of services provided. - How such forms part of taxable service remained unexplained. - Decided in favor of assessee. - AT en-us Fri, 10 Aug 2012 23:33:38 +0530 Fri, 10 Aug 2012 23:33:38 +0530 TaxTMI RSS Generator Court Rules Incentives to Advertising Agency Not Taxable Services Due to Lack of Clear Justification. https://www.taxtmi.com/highlights?id=4771 Taxability of incentives received by an advertising agency services - Incentive is a receipt for appreciation of performance of services provided. - How such forms part of taxable service remained unexplained. - Decided in favor of assessee. - AT Highlights Service Tax Fri, 10 Aug 2012 23:33:38 +0530 https://www.taxtmi.com/highlights?id=4771