https://www.taxtmi.com/caselaws?id=207755 The ITAT partially allowed the appeal, recognizing the accrual basis of accounting for provisions made for performance incentives and advertisement expenses. The disallowance of expenditure on incentives and advertisement expenses was overturned, allowing deductions for provisions made. However, the tax treatment of the reversed provision for advertisement and sales promotion expenses was remanded back to the Assessing Officer for further examination to determine potential double disallowance. en-us Wed, 16 Mar 2011 00:00:00 +0530 Fri, 23 Dec 2011 09:10:00 +0530 TaxTMI RSS Generator https://www.taxtmi.com/caselaws?id=207755 The ITAT partially allowed the appeal, recognizing the accrual basis of accounting for provisions made for performance incentives and advertisement expenses. The disallowance of expenditure on incentives and advertisement expenses was overturned, allowing deductions for provisions made. However, the tax treatment of the reversed provision for advertisement and sales promotion expenses was remanded back to the Assessing Officer for further examination to determine potential double disallowance. Case-Laws Income Tax Wed, 16 Mar 2011 00:00:00 +0530 https://www.taxtmi.com/caselaws?id=207755