<h1>AI phone astrologer raises consumer protection, false-advertising and data privacy risks under Section 43A of IT Act</h1> An Indian AI company launched a phone-based AI 'astrologer' service promising 24/7, multilingual voice consultations trained on extensive astrological texts and user data, and marketed as counsellor-like and private. The product is presented as novel and widely deployed via an existing high-download app, with claims about market reach and usage volumes. Legally, issues to monitor include consumer protection and false advertising risks from predictive or advisory claims; data protection and consent for sensitive personal information used in training and live calls; potential regulation of automated advice; and intellectual property or licensing of training materials. Risk mitigation includes clear disclaimers, robust privacy controls, and compliance audits.