<h1>Advertising and influencer disclosure risks for footwear brand's festive Classics campaign under FTC Act Section 5 and trademark rules</h1> A footwear company issued a press release announcing a festive marketing campaign featuring its global ambassador and social creators to promote its Classics collection and new seasonal silhouettes, highlighting trademarked charms and retail availability through the company website, marketplaces, and stores. The release functions as commercial advertising and references product personalization, merchandising activations, and the company's public listing. Key legal considerations include advertising and influencer-endorsement disclosure compliance, truth-in-advertising and availability claims, trademark/IP usage of branded charms, retail and distribution representations, and potential regulatory requirements for paid promotions.