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        Cases where this provision is explicitly mentioned in the judgment/order text; may not be exhaustive. To view the complete list of cases mentioning this section, Click here.

        Provisions expressly mentioned in the judgment/order text.

        <h1>Brand refreshment campaign turns summer heat into snow-filled scenes to promote 7UP's cooling appeal across markets globally.</h1> 7UP's '7 Days of Super Duper Summer' is a one week social media and influencer campaign using CGI snow triggered by opening a can of 7UP to convey an immediate cooling, refreshment proposition. The activation is supported by commissioned consumer research on heat's effects in target markets, a defined daily posting calendar across regions, and integration with the brand's multisensory strategy including a recent sonic identity and emotion mapping technology.

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